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Need permission for the idea
Ask for the rights
Read in front of people (ex: producers!)
Producer needs to love it
Host an audition
Goes to general manager
Price comes from general manager after the idea
Company manager hired by the general manager
Comp manager handles day to day tasks (payroll, retirement, insurance, taxes, casting, bills, unions)
Press- morning shows, interviews, etc
Advertisement- billboards, taxis, social media, etc
Marketing- radio, commercials, etc