Argument #1:The United States should adopt
Europe's "right to be forgotten so that consumers'
online data can be protected. ." The right to be
forgotten offers a clear path forward to help protect privacy.
Companies like Google that claim to care about user's privacy
are not treating people on both sides the same way (Glazer,
2015, p. 1025). Right now, there is the COPPA
legislation, which protect children up to age 13, but there is
nothing to protect older individuals. Appropriate uses of
information for public versus private individuals is needed. We
need to design privacy and security into online systems, and we
need clear standards for appropriate uses of information,
and a watchdog agency to ensure that personal data are being
maintained with security and integrity; and a way for
individuals to learn what types of their information are being
held and delete irrelevant or outdated details, as they can be
used by credit reporting agencies (Kennerly, 2018, p. 137).
Argument #2: Congress should regulate online behavioral
advertising and direct marketers should be required to
obtain consumers' approval before using their personal
information. . The uncertainty over the loss of
privacy and other consumer harms will continue to undermine
confidence in the online advertising business. That's why the
online ad industry will actually greatly benefit from privacy
regulation (Marshall, 2009, p. 949). If there is a new
regulatory group protecting privacy, industry leaders and
entrepreneurs will develop new forms of marketing services where
data collection and profiling are done in an aboveboard,
consumer-friendly manner. One major problem is personal data
being collected for one purpose but then being used for another.
That standard must be opt-in. There must also be access, so
users are able to find out where the spammers got the their name
(Marshall, 2001, p. 521). Companies invest billions of dollars
in purchasing various sophisticated electronical devices in
order to collect, transmit and store large amounts of consumer
data, which at times are private and confidential. These
companies should also invest heavily in terms of privacy and
security of consumer data or information(Chamberlain et.al,
2018).
Argument #3: The federal government should set privacy
standards for the Internet. Congress must act to protect
privacy, build upon and supervise the private sector, create a
level playing field for all internet users and create a
structure for oversight and enforcement of privacy practices on
the Internet. Failure to act will result in continuing consumer
distrust of the Internet, lack of attention to individual
privacy in the marketplace, and laws that in some instances
actually punish those acting in good faith, while creating no
incentive for self-regulation (Masci, 1998, p. 969). It is
recommended that the U.S create a law that covers all
institutions, fills in the gaps between different sectors, and
should be focused on preventing the misuse of personal data
(O'Conner, 2018).
Sources
Glazer,
S. (2015, December 4). Privacy and the internet. CQ
researcher, 25,
1009-1032. Retrieved